How E-commerce Strategy is Impacting Boardroom Discussions

Inside Americas Boardrooms
The impact of COVID-19 on U.S. business has accelerated all things e-commerce, digital transformation and virtual communication. In contrast, many directors come to the boardroom with little or no e-commerce or digital experience in their repertoire. With this sudden shift, are corporate boards able to keep pace while their companies strive to keep competitive?

In this episode, Sarah Hofstetter, a board member for Campbell Soup Company, offers E-commerce expertise and discusses the new challenges boards are facing:

  • What does the current E-commerce landscape look like for board members?
  • What role should digital and E-commerce knowledge play in board composition and recruiting?
  • What hurdles are corporate boards facing within a virtual environment?

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